MasterClass
Make the ad prove the value before the click. Use a sharp faculty insight, alumni line, or classroom moment as the creative hook instead of a generic 'apply now' message.
Temkeng
Temkeng Strategy Insight
Do not send paid traffic to a general admissions page unless the ad is general too. Create a landing page that mirrors the ad’s program, audience, offer, and next step so the click feels immediately relevant.
Real-world insights
Each idea is borrowed from a proven education brand and adapted for schools that need more qualified inquiries, visits, and applications.
MasterClass
Make the ad prove the value before the click. Use a sharp faculty insight, alumni line, or classroom moment as the creative hook instead of a generic 'apply now' message.
Coursera
Bid around the learner's intent, not the institution's org chart. Separate campaigns for career switchers, upskillers, degree seekers, and certificate shoppers.
Guild Education
Use obstacle-specific retargeting. Someone who visited tuition content needs affordability proof; someone who visited curriculum needs outcome proof.
You can spend hours learning about higher education advertising, or you can let us review your exact website and ads. We record a 10-minute video showing you exactly what is costing you students.
Request Your Custom Video ReviewNo meetings. No agency contracts. Just a clear video telling you what to fix.
★★★★★
“Temkeng found leaks in our Meta Ads funnel that our previous agency missed for 6 months. Best $199 we spent this year.”
Marketing Director
EdTech Startup
★★★★★
“The video review was blunt, practical, and exactly what our admissions team needed to fix our landing page.”
Founder
Online Tutoring Platform
We are not a massive, faceless agency. Every $199 video review is recorded personally by our lead education strategists. No juniors. No fluff. Just practical advice to get you more students.